Biomass.
(01)
Overview
Biomass converts agricultural waste into clean fuel. Their old site read like a spec sheet. The brief: make an industrial company feel human, modern and trustworthy to investors and procurement teams alike.
(02)
Challenge
Dense technical content, 40+ product SKUs and three very different audiences — all needing to find what matters within a few seconds.
(03)
Solution
An editorial system built around one scroll story: raw material → process → impact. Product data became a filterable index, and a subtle WebGL grain field references the material itself.
(04)
Technology
← Drag to explore →
Impact
64%
Longer average session
2.1×
More qualified leads
98
Lighthouse performance